At the core of our digital strategy methodology is to first create a digital fingerprint of your industry, then using that information we analyze the data to figure out the following areas:
- Industry analytics, what does your industry look like from an online data perspective, how do people find information for your industry
- Site analytics, what are people doing to get to your site
- Now that you have people at your site, what's your marketing message in order to get them finally to...
- ...The call to action, what exactly do you want people to do?
We can show you the tools, and show you how to use them. Once you get a grasp on the data, we then can help you build a strategy to grow your digital presence.