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UK Shoppers Shop Are Global Shoppers

Jul 29 2014
Results suggest that price and availability are driving cross-border shopping amongst UK online consumers. 60% of the respondents who have shopped cross border said that they choose to purchase with a retailer outside of the UK because of better prices, whilst another 60% said that they made the purchase because they couldn't get the product they wanted here in the UK. Another 18% stated their purchase decision was driven by better products on offer.

Digital Professionals - What You Need To Know

Jul 28 2014
The digital field is growing and of focus for 2014. Checking the job postings out on LinkedIn will display multitudes of listings for digital development, and marketing professionals. Companies are still trying to understand this new buzzword and it's going to encompass several skills for them to have in order to build that digital strategy. What are some of the fields you need to understand in order to be someone those companies are going to reach out to?

4 Tips for Utilizing Real-Time Data in Your Content Marketing Strategy

Jul 23 2014
Audiences are craving authentic and relevant experiences from the brands that they care about. As a result, one of the struggles that content marketers face is the ability to maintain relevance and stand out amidst the competition for audience attention. Tools like social media can provide the real-time data needed to help you the craft messages that will resonate and have the greatest impact possible.

Are Web Apps Getting a Little More Secure?

Jul 23 2014
Web apps have appeared to become less susceptible to attack having decreased continuously since the previous year. The application layer attacks represent only 11!% of the attacks. However, when the attacks are more significant where bots are being installed on the servers and then used to attack other networks. With the advent of cloud hosting it makes it more difficult for companies to block or blacklist the network due to the changing nature, and growth of sites being hosted on cloud providers.

What Are The Top 50 Websites?

Jul 21 2014
comScore released its monthly ranking of U.S. desktop web activity at the top online properties for June 2014 based on data from the comScore Media Metrix® service. Google Sites ranked as the top property on desktop with 189.7 million unique visitors, while AddThis topped the Ad Focus ranking with a U.S. internet reach of 97.3 percent.

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